Mitsubishi Motors has inherited the spirit of Three Principles (Sankoryo) of the Mitsubishi Group--Shoki Hoko, Shoji Komei, and Ritsugyo Boeki. In April 2018, we drew up our Vision & Mission that both states the purpose of the company's existence and provides a clearer roadmap for its future direction. This Vision & Mission indicate guideline for all of our corporate activities.
The Mitsubishi companies share a strong sense of corporate responsibility. That sense dates from the origin of the old Mitsubishi organization over 140 years ago. The most lucid and best known expression of Mitsubishi principles is a creed articulated by the fourth president of the Mitsubishi organization, Koyata Iwasaki, in the 1930s. Even after more than 80 years, the spirit and values of this "Sankoryo" remain alive and current today.
"Shoki Hoko"=Corporate Responsibility to Society
Strive to enrich society, both materially and spiritually, while contributing towards the preservation of the global environment.
"Shoji Komei"=Integrity and Fairness
Maintain principles of transparency and openness, conducting business with integrity and fairness.
"Ritsugyo Boeki"=Global Understanding through Business
Expand business, based on an all-encompassing global perspective.